Hey there, I’m Katie Valenti. A product designer based in Detroit. A wife, dog mom, avid reader, local bookstore fanatic and coffee lover. Nice to meet you!
Get to know me
I'm currently a Senior Product Designer at Rocket Mortgage, designing mid-funnel web experiences for Rocket’s digital storefront. I maintain design craft through UX/UI, visual design, motion and brand while building user trust and driving engagement.
I use data to inform my design decisions, create systems and processes to scale design quality, and use storytelling to influence cross-functional partners in product, engineering, marketing and legal.
Over the years, I’ve helped shape award-winning digital product experiences, like client facing dashboards and end to end application flows. I’ve impacted design standards across teams and use my leadership skills to amplify the growth of design teams at scale.
Case studies
Rocket.com
A comprehensive design of Rocket.com, a new storefront site that unified all Rocket Companies’ entities in one place. Reflecting a new brand, refreshed design system, and restructured experience, this site helps users find a home and get a mortgage in one seamless journey.
RentRewards
A targeted product experience on Rocket.com designed to engage renters with a custom offer for reduced closing costs, supported by a tailored landing page and site-wide placements to nurture a typically under-marketed segment toward homeownership.
coming soon!
Optimizing flash sales on Rocket.com
Leveraging user behaviors to drive recommendations for Rocket.com flash sale experiences. Resulted in A/B testing and iterative design updates to improve engagement and conversion metrics.
coming soon!
My design approach
Collaborative
I bring all design roles together early and often to strategize, analyze data/research and begin concepting through content hierarchy and visual wireframing.
I ensure effective cross-functional collaboration by building relationships with product managers, engineers, marketing managers and legal partners and engaging them early in working sessions and design crits.
Iterative
I iterate and learn through A/B testing, reviewing data analytics for key pages and creating design variants. I use storytelling skills to bring peers and stakeholders along the journey, ensuring I make data-informed decisions.
I look for ways to push the design system and contribute back to it when successful patterns emerge through testing.
Fun
My dream team is a group of kind and talented people who have a desire to grow, learn and connect. I’ve been recognized for my contributions to team culture and my ability to bring positivity to my teams, even in challenging times.
I continue to look for ways to grow my design skills, push my own boundaries and finding ways to express myself through design.
What makes me stand out
Designer for 10 years, across web, print and brand
Known for my ability to build strong working relationships
Clear communication and smooth collaboration are a given
Recognized for showing up as a leader in my teams, with experience mentoring and leading designers
What others are saying
"Katie is a brilliant designer with an excellent eye for visuals. She is constantly bringing valuable insights, she brings ideas into reality quite effortlessly and is a fantastic collaborator!"
-Product Designer
"I see Katie as a key reason our team has the awesome culture it does. She fosters camaraderie, collaboration and inclusivity through her kind, candid and passionate demeanor."
-Content Designer
"Katie is reliable and always follows through - by the time engineering is ready to start, her designs are buttoned up with helpful instructions, making it easy to jump right in. The quality of Katie’s work makes her an invaluable asset."
-Staff Engineer
"Katie is an organized, self-starter and is able to deliver exceptional work. I know that she takes great pride in her work. Her designs find new ways to ensure that we’re building a product that will delight our clients. "
-Product Manager
"She has a passion and interest in data. This isn’t the case for all designers but she is always looking for the numbers to better her designs"
-Group Digital Product Manager
"There are very few designers I’d rather work with more than Katie. She is so creative, organized and collaborative - she’s an absolute pleasure to work with and working with her means product really great designs and experiences."
-Content Design Leader
Want to get in touch?
Shoot me a message and I’ll get back with you